Considering the time and energy homeowners put toward making their house look great (particularly if they're trying to sell), many make the critical mistake of neglecting another one of our senses that can be far more powerful: smell. Even if you’ve decorated or staged your home perfectly, if potential buyers walk in and detect an unpleasant odor, they could skedaddle fast. Good scents, on the other hand, entice them to linger. “One of the easiest ways to evoke pleasant feelings about a space is … [Read more...]
Archives for August 2019
Confidence in housing boosts Economic Sentiment Index
Consumer confidence improved over the past two weeks, according to the Microsoft News-CivicScience Economic Sentiment Index (ESI), powered by Hamilton Place Strategies. Following a drop of 1.2 points toward the end of July, the ESI increased by 0.7 points to reach 53.9. The increase was driven by a 3.1-point bump in consumer confidence in the housing market, moving the indicator up to 52.9 points – its highest level since September 2016. Three of the ESI's five indicators increased during the reading. Consumer … [Read more...]